Première mondiale de Harry Potter™ : L'ExpositionOuverture au Franklin Institute de Philadelphie le 18 février

The most comprehensive touring exhibition ever presented about
Harry Potter and the Wizarding World launches a spellbinding global tour in Philadelphia

PHILADELPHIA, PA, USA February 17, 2022 – Harry Potter : L'exposition, the most comprehensive touring exhibition ever presented about the Wizarding World, makes its world premiere at The Franklin Institute in Philadelphia on February 18, 2022.

The all-new behind-the-scenes exhibition celebrates the iconic moments, characters, settings, and beasts as seen in the films and stories of Harry Potter, Les bêtes fantastiques™, and the expanded Wizarding World, including Harry Potter et l'enfant maudit through beautifully crafted environments that honor many of the unforgettable moments fans and audiences have loved for more than two decades. Visitors can get an up-close look at everything from original costumes to authentic props as they embark on a personalized journey through innovative, awe-inspiring, and magical environments using best-in-class immersive design and technology.

Harry Potter : L'exposition was created and developed by Imagine Exhibitions in partnership with Warner Bros. Themed Entertainment in association with EMC Presents. The 18,000-square-foot exhibition features 21 celebratory galleries, including The Great Hall, Hogwarts™ castle, Hagrid’s Hut, and Hogwarts Houses. Guests will transition into the exhibition from the iconic King’s Cross Station, where they will complete their Visitor Profile, selecting their Hogwarts house, wand, and Patronus as they set off on their personalized journey through the experience.

As visitors explore each gallery, their interactions are captured using RFID wristbands to deliver unique experiences linked to their visitor profile. They will get an up-close look at authentic props and original costumes from the Harry Potter et Les bêtes fantastiques films and an opportunity to engage with innovative, awe-inspiring, and magical environments and installations in ways never before experienced in a touring exhibition.

EXHIBITION GALLERY HIGHLIGHTS

From Page to Screen showcases an original first edition of “Harry Potter and the Sorcerer’s Stone” encased in a Gringotts-inspired vault and is surrounded by inspirational video and literary quotes, reconnecting guests to the story as they are introduced to the exhibition.

Hogwarts Castle propose une expérience multimédia immersive avec des éléments emblématiques tels que le saule gémissant, les Détraqueurs et la carte du Maraudeur, où les visiteurs verront leur nom apparaître, les incitant à poursuivre leur exploration de l'exposition.

The Great Hall is a projection-mapped space that allows visitors to celebrate magical seasonal moments on its majestic grounds.

Le Maisons de Poudlard est le point de départ de l'expérience de l'exposition, car elle permet aux visiteurs de vivre des moments plus personnalisés avec la maison de Poudlard qu'ils ont choisie lors de leur préinscription. Bien que les visiteurs puissent être attirés par une maison en particulier, cette galerie leur permettra de découvrir toutes les maisons de Poudlard dans un hall de célébration doté d'un emblématique chapeau de tri, idéal pour les séances de photos, et entouré d'écussons de maison fraîchement dessinés sur des vitraux méticuleusement créés.

Poudlard Salles de classe sont remplis d'accessoires, de créatures et de costumes emblématiques. Les visiteurs interagiront avec des leçons et des jeux magiques grâce à des écrans tactiles numériques qui leur révéleront les secrets des coulisses et des moments emblématiques de la classe. Ils prépareront des potions dans la salle de potions, prédiront l'avenir dans la salle de divination, cultiveront une mandragore dans la serre d'herboristerie et utiliseront leur baguette numérique pour vaincre un boggart dans le cours de défense contre les arts obscurs.

Hagrid’s Hut & The Forbidden Forest offrent une expérience interactive du charme de Patronus. Les visiteurs découvriront ensuite des créatures emblématiques, telles que les centaures et les acromantules, cachées dans la forêt et exploreront une reconstitution de la cabane de Hagrid.

Newt’s Suitcase photo opportunity allows guests to step inside his enchanted case and be surrounded by creatures seen in the Fantastic Beasts films.

Une collection exclusive de Harry Potter™ : L’Exposition est une expérience itinérante qui enchante les fans du monde entier avec des accessoires authentiques des films, des images exclusives des coulisses et des surprises interactives amusantes. Laissez-vous emporter par la nostalgie et la magie tout en célébrant certains de vos moments préférés du Wizarding World. merchandise will be available for guests to celebrate their fandom through an assortment of themed collections that span the expanded Wizarding World. Fans can choose from a range of products such as apparel, jewelry, and edible treats, including Chocolate Frogs and bottled Butterbeer, as well as rare collectible art from MinaLima, the graphic design duo on all Harry Potter et Les bêtes fantastiques films.

In addition, MinaLima created a small number of two custom prints exclusive to this exhibition, one of which pays homage to Philadelphia, the host city–anchored by an image of The Franklin Institute. A limited-edition of 500 premium prints, hand-signed by Studio MinaLima founders Miraphora Mina and Eduardo Lima, this Philadelphia Print is intended to be displayed in conjunction with the Commemorative Exhibition Art Print.

“We are so excited to be partnering with Imagine Exhibition and bringing the magic to Philadelphia and officially opening the doors to this awe-inspiring interactive experience,” said Peter van Roden, Senior Vice President of Warner Bros. Themed Entertainment. “This Exhibition is an incredible way for Wizarding World fans to celebrate the world of Hogwarts and beyond — bringing them up close and personal with their favorite props, costumes, creatures, sets, and more.”

“Harry Potter : L'exposition brings iconic moments that are beloved by fans across the world to life in an immersive and innovative way, providing an experience like none other, and we are thrilled that The Franklin Institute is the first to host this incredible exhibition,” said Larry Dubinski, president and CEO of The Franklin Institute.

“We are humbled to be partnered with Warner Bros. Themed Entertainment to present an all-new extension of experiences celebrating the Wizarding World,” said Tom Zaller, president and CEO of Imagine Exhibitions. “Harry Potter : L'exposition uses best-in-class immersive design and technology to deliver an unforgettable personalized experience, and we are so proud and excited to bring this exhibition to life.”

Notes to the Editors:

Harry Potter : L'exposition is slated to tour globally to Latin America, the Asia-Pacific Region (APAC), Europe, the Middle East, and Africa (EMEA).

The Franklin Institute is proud to present and play host to the world premiere of Harry Potter : L'exposition in the Nicholas and Athena Karabots Pavilion and the Mandell Center through September 18, 2022. PECO, the premier corporate partner of The Franklin Institute, is an associate sponsor of the exhibition

Harry Potter : L'exposition is open daily from 9:30 am-8 pm and requires special timed tickets; advance reservations are strongly recommended.  Daytime Tickets: 9:30 am-5 pm, Adult $43; Child $39 + includes admission to The Franklin Institute. Evening Tickets: 5 pm-8 pm, Adult $30; Child $30.

Les fans sont encouragés à suivre Harry Potter : L'exposition sur Facebook, Instagramet Twitter, as well as all social media channels for The Franklin Institute. #HarryPotterExhibition

À propos du monde des sorciers

In the years since Harry Potter was whisked from King’s Cross Station onto Platform nine and three quarters, his incredible adventures have left a unique and lasting mark on popular culture. Eight blockbuster Harry Potter films based on the original stories by J.K. Rowling have brought the magical stories to life, and today, the Wizarding World is recognized as one of the world’s best-loved brands.  Representing a vast interconnected universe, it also includes two epic Fantastic Beasts films (the third releasing in 2022), Harry Potter and the Cursed Child – the multi-award-winning stage-play, state-of-the-art video and mobile games from Portkey Games, innovative consumer products, thrilling live entertainment (including four theme park lands) and insightful exhibitions.

This expanding portfolio of Warner Bros. owned Wizarding World experiences also includes Harry Potter New York – a brand new flagship store, Warner Bros. Studio Tour London – The Making of Harry Potter, Warner Bros. Studio Tour Tokyo, and the Platform 9 3⁄4 retail shops. The Wizarding World continues to evolve to provide Harry Potter fans with fresh and exciting ways to engage. For the worldwide fan community, and for generations to come, it welcomes everyone in to explore and discover the magic for themselves.

À propos de Warner Bros. Themed Entertainment

Warner Bros. Themed Entertainment (WBTE), part of WarnerMedia Global Brands and Experiences, is a worldwide leader in the creation, development, and licensing of location-based entertainment, live events, exhibits, and theme park experiences based on WarnerMedia’s iconic characters, stories, and brands. WBTE is home to the groundbreaking global locations of The Wizarding World of Harry Potter, Warner Bros. World Abu Dhabi, WB Movie World Australia, and countless other experiences inspired by DC, Looney Tunes, Scooby, Game of Thrones, Friends, and more. With best-in-class partners, WBTE allows fans worldwide to physically immerse themselves inside their favorite brands and franchises.

WIZARDING WORLD et toutes les marques, personnages, noms et indices associés sont © & ™ Warner Bros. Entertainment Inc. Droits d'édition © JKR. (s23)

À propos d'Imagine Exhibitions

A world leader in narrative-driven, immersive experiences, Imagine Exhibitions, Inc., creates, markets, and operates sophisticated, high-quality experiences for museums, brands, venues, and integrated resorts across the globe. From ideation to operation, Imagine’s team of industry pioneers draws upon decades of success in the fields of immersive design, storytelling, and entertainment to consistently create and implement memorable and thought-provoking environments. The company’s custom experiences deliver focused messaging and serve to increase attendance wherever they are presented. Imagine Exhibitions, Inc., a global pioneer in traveling entertainment responsible for the creations of many internationally recognized exhibitions such as Titanic : l'exposition, Les Jeux de la faim : L'exposition, Angry Birds : L'art et la science derrière un phénomène mondial, Jurassic World : L'expositionet Downton Abbey: The Exhibition.

Imagine Exhibitions currently presents and operates more than 40 unique exhibitions in museums, science centers, aquariums, integrated resorts, and non-traditional venues worldwide. The Company also continues to design, open, and operate its own venues and create and implement permanent and semi-permanent museum, brand, and entertainment properties. For more information, visit www.ImagineExhibitions.com ou sur Facebook.

À propos d'EMC Presents

EMC Presents est un partenariat entre CTS Eventim, l'un des principaux fournisseurs internationaux de services de billetterie et de spectacles en direct, et Michael Cohl, promoteur et producteur de tournées primé, créant ainsi l'un des plus solides réseaux mondiaux de promoteurs et de lieux de spectacles. Ce partenariat offre une plateforme mondiale complète de divertissement en direct, permettant de créer des spectacles et des expériences extraordinaires, de la création du concept à la production et à la promotion. La carrière de Michael Cohl s'étend sur plus de 45 ans en tant que producteur et promoteur pour des artistes emblématiques. Il a travaillé avec les artistes les plus connus au monde, notamment Barbra Streisand, Oprah Winfrey, les Rolling Stones, Pink Floyd, U2, Michael Jackson, Frank Sinatra et bien d'autres encore. Les stratégies de Michael sont considérées comme ayant révolutionné l'industrie des tournées dans le monde entier. Outre son histoire mouvementée dans l'industrie musicale, M. Cohl a assuré la promotion de nombreuses expositions à succès, notamment l'exposition originale sur le roi Tut, "John Lennon : The New York City Years", Bodies : The Exhibition, Jurassic World : The Exhibition, et Pink Floyd : Their Mortal Remains. M. Cohl, qui était auparavant président de Live Nation, a été intronisé au Panthéon canadien du rock n roll et de la musique et a reçu une étoile sur l'Allée des célébrités canadiennes. Parmi ses nombreuses autres récompenses, Cohl a également reçu un Emmy, le Billboard Legend of Live Award, le TJ Martell Foundation Man of the Year Award, un Peabody Award et un JUNO Award for Special Achievement.

About The Franklin Institute

Located in the heart of Philadelphia, The Franklin Institute is a renowned and innovative leader in science and technology learning and a dynamic center of activity. As Pennsylvania’s most visited museum, it is dedicated to creating a passion for learning about science by offering access to hands-on science education. For more information, visit www.fi.edu.

Pour les demandes de renseignements des médias

Stefanie Santo
The Franklin Institute
[email protected] 215-448-1152