HARRY POTTER™: THE EXHIBITION IS NOW OPEN AT MANARAT AL SAADIYAT IN ABU DHABI!

Abu Dhabi, UAE – 31 July 2025 – On Harry Potter’s birthday, the magic officially arrives in Abu Dhabi! Harry Potter™: The Exhibition is now officially open at Manarat Al Saadiyat. Wizards, Witches, and Muggles alike can finally step into the spellbinding exhibition that has captivated millions of people around the globe. Now open six days a week (closed on Tuesdays), the experience will run until 21 September, giving fans even more time to visit and relive the magic. Tickets are available at abudhabi.harrypotterexhibition.com.

The behind-the-scenes, exhibition delights visitors through powerful storytelling and innovative, interactive technology, as they explore beloved moments from the Harry Potter and Fantastic Beast films, as well as the Tony® award-winning Broadway production Harry Potter and the Cursed Child. 
Warner Bros. Discovery Global Experiences, Imagine Exhibitions, Eventim Live and Proactiv Entertainment, in partnership with the Department of Culture and Tourism – Abu Dhabi, and Miral, the leading creator of immersive destinations and experiences in Abu Dhabi,  are proud to present this exhibition where guests can experience the beautifully crafted environments that honour many of the unforgettable moments fans and audiences have loved for more than two decades, getting an up-close look at everything from original costumes to authentic props as they embark on a personalized journey through innovative, awe-inspiring, and magical environments using best-in-class immersive design and technology.
“We have something in store for every fan here in Abu Dhabi, and the initial reactions have been amazing,” said Tom Zaller, President and CEO of Imagine Exhibitions. “We have poured our heart and soul into this exhibition, and I am honoured and proud to open in this captivating city to share the magic with Emiratis, residents of the capital, our GCC neighbours and visitors alike.”
“We are incredibly proud to bring Harry Potter™: The Exhibition to Abu Dhabi for the very first time, marking its Middle East debut,” said Nicolas Renna, CEO of Proactiv Entertainment. “This is more than an exhibition, it’s a world-class experience that speaks to multiple generations of fans. With Abu Dhabi’s growing status as a cultural and tourism hub, we are thrilled to welcome visitors from across the UAE, the GCC, and beyond to discover the magic of the world of Harry Potter in a whole new way.”

Harry Potter^™: The Exhibition takes visitors of all ages on a one-of-a-kind journey through the extended world of Harry Potter, celebrating some of the most iconic moments from the beloved Harry Potter and Fantastic Beasts^™ films. Upon entry, everyone is given an exhibition wristband for a personalized experience. From selecting a Hogwarts house (either Gryffindor, Hufflepuff, Ravenclaw, or Slytherin) to picking your wand and Patronus, visitors will be able to create their own, uniquely magical moments while earning points for their house with each interactive activity.

Throughout the exhibition, visitors will experience everything from the hall of moving portraits to the famed scene of the Great Hall with floating candles to exploring Hogwarts classrooms, filled with authentic props and costumes. Hagrid’s Hut and oversized chair is perfect for photo opps, as is the “cupboard under the stairs” from Harry’s childhood. In addition, vignettes from Fantastic Beasts^™ and costumes from the Tony^® award-winning Broadway production Harry Potter and The Cursed Child are included in the exhibition, making Harry Potter^™: The Exhibition the most comprehensive touring exhibition ever presented about the extended world of Harry Potter, perfect for both longtime fans and those just starting to experience the magic.

An exclusive collection of Harry Potter^™: The Exhibition merchandise will be available in the onsite retail shop for guests to celebrate their fandom. Fans can choose from a range of products such as apparel and jewellery, as well as unique merchandise not available at any other Harry Potter experience.

Fans are encouraged to follow Harry Potter: The Exhibition on Facebook, and Instagram.

#HarryPotterExhibition #InAbuDhabi

Ticket information

Ticket prices start at AED 115
Tickets are available for purchase at abudhabi.harrypotterexhibition.com

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About the Harry Potter franchise 

From the moment eleven-year-old Harry Potter met Rubeus Hagrid, Keeper of Keys and Grounds at Hogwarts School of Witchcraft and Wizardry, his adventures have left an indelible mark on popular culture. Today, over 25 years later, the Harry Potter phenomenon thrives as one of the most successful and best-loved entertainment properties in history.

J.K. Rowling’s best-selling Harry Potter novels have been brought to life in an ever-evolving, interconnected universe which is loved by millions of fans worldwide. Eight blockbuster Harry Potter films and three epic Fantastic Beasts films bring the spellbinding action to life on screen, Harry Potter and the Cursed Child mesmerises on stage, and state-of-the-art video and mobile games from Portkey Games allow players to experience the wizarding world like never before. Fans can proudly showcase their passion through innovative consumer products, and thrill at spectacular location-based experiences – including five theme park lands at Universal Studios locations around the world.

This expanding portfolio of Warner Bros. Discovery-owned Harry Potter and Fantastic Beasts offerings includes ground-breaking touring experiences and events, each developed to celebrate special moments and locations that fans cherish, as well as the Platform 9 3⁄4 retail shops and iconic flagship store – Harry Potter New York. Wizards, Witches and Muggles alike can also discover something new as they explore behind-the-scenes secrets at Warner Bros. Studio Tour London – The Making of Harry Potter and Warner Bros. Studio Tour Tokyo – The Making of Harry Potter.

With a new HBO Original TV series based on the Harry Potter books on the way, this extended world continues to provide the community with fresh and exciting ways to interact. For its global fans, and for generations to come, it invites everyone in to find the magic for themselves.

For the latest Harry Potter and Fantastic Beasts news and features, visit www.wizardingworld.com. 

All characters and elements © & ™ Warner Bros. Entertainment Inc. Publishing Rights © JKR. (s25)

About Warner Bros. Discovery Global Experiences

Warner Bros. Discovery Global Experiences (WBDGE) is a worldwide leader in the creation, development, licensing and operating of location-based entertainment based on the biggest franchises, stories, and characters from Warner Bros.’ world-renowned film, television, animation, and games studios, HBO, Discovery, Cartoon Network and more. WBDGE is home to the groundbreaking locations of The Wizarding World of Harry Potter at Universal theme parks around the world, award-winning Warner Bros. Studio Tour locations in London, Hollywood, and Tokyo, the iconic Harry Potter New York flagship store, Warner Bros. World Abu Dhabi, The WB Abu Dhabi, The FRIENDS Experience, The Game of Thrones Studio Tour and countless other experiences inspired by Harry Potter, DC, Looney Tunes, Scooby-Doo, Game of Thrones, FRIENDS and more. WBDGE is part of Warner Bros. Discovery’s Revenue & Strategy division.

About Imagine 

Imagine (formerly known as Imagine Exhibitions) is a global leader in immersive storytelling and experiential design, specializing in the development of world-class exhibitions and attractions for museums, studios, IPs, brands, and leisure destinations worldwide. Through its four core services — Exhibitions, Studio, Retail, and Operations — Imagine creates visitor experiences that entertain, educate, and inspire.

Imagine’s Exhibitions division creates, tours, and operates award-winning traveling experiences like Harry Potter: The Exhibition and Downton Abbey: The Exhibition, captivating audiences and driving attendance worldwide. Its Studio plans, designs, and produces both traveling and permanent experiences, offering comprehensive creative services for clients seeking unique, story-driven experiences. The Retail division enhances guest engagement and drives revenue through bespoke product development, store design, and operations, while the Operations team provides extensive consulting, marketing, and operational support, ensuring the seamless and profitable management of visitor experiences across various venues.

Imagine is currently producing, presenting or operating more than 40 unique experiences around the globe, spanning museums, science centers, zoos, botanical gardens, integrated resorts, and non-traditional venues. For more information, visit www.theimagineteam.com or follow Imagine on Facebook, Instagram, and Linkedin.

About Eventim Live

EVENTIM LIVE is the promoter group of CTS EVENTIM. With a network of 39 promoters worldwide, EVENTIM LIVE is uniquely positioned to offer a wide range of live entertainment experiences tailored to diverse audiences. From large-scale global tours to intimate local concerts and iconic festivals, Eventim Live ensures that fans have access to the most exciting events across various genres and locations. EVENTIM LIVE also excels in the dynamic realm of touring exhibitions, contributing to the cultural exchange that defines this growing segment.

About Proactiv Entertainment

Proactiv Entertainment is a global force in live entertainment, renowned for producing world-class exhibitions, theatrical performances, live shows, and music concerts. With headquarters in Barcelona and offices in Madrid, Dubai, and Singapore, the company brings over 35 years of expertise to audiences across four continents.

In the Middle East, Proactiv has been instrumental in transforming the live entertainment landscape, delivering landmark productions across Abu Dhabi, Dubai, and Doha. Its portfolio in the region includes the Middle East premieres of Broadway blockbusters such as The Lion King and Hamilton, as well as acclaimed beloved classics like Mamma Mia! and Chicago. The company has also presented sold-out performances by internationally renowned artists including Andrea Bocelli and Michael Bublé.

Committed to engaging audiences of all ages, Proactiv Entertainment has introduced a host of premium family experiences to the region. These include global touring sensations like Monster Jam, PAW Patrol Live, Disney Junior Live, and the Harry Potter™ Film Concert Series, alongside the widely acclaimed Harry Potter™: The Exhibition.

With a track record of excellence and innovation, Proactiv Entertainment continues to generate emotions by redefining live entertainment experiences and cultural programming on a global scale.

About The Department of Culture and Tourism – Abu Dhabi

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) drives the sustainable growth of Abu Dhabi’s culture and tourism sectors and its creative industries, fuelling economic progress and helping to achieve Abu Dhabi’s wider global ambitions. By working in partnership with the organisations that define the emirate’s position as a leading international destination, DCT Abu Dhabi strives to unite the ecosystem around a shared vision of the emirate’s potential, coordinate effort and investment, deliver innovative solutions, and use the best tools, policies and systems to support the culture and tourism industries.  

DCT Abu Dhabi’s vision is defined by the emirate’s people, heritage and landscape. We work to enhance Abu Dhabi’s status as a place of authenticity, innovation, and unparalleled experiences, represented by its living traditions of hospitality, pioneering initiatives and creative thought. 

About Saadiyat Island

Saadiyat Island Abu Dhabi is a melting pot of inspiring, transformative and enriching experiences offering something unique for everyone – from culture and fine dining to luxury hotels, stunning natural beaches, and roaming wildlife. Spanning 27 square kilometres, the natural island is home to premium hotels and resorts and offers world-class arts, cultural, educational, wellness, golf, lifestyle, retail, and F&B experiences. Saadiyat Island is Abu Dhabi’s culture hub, home to the world’s most famous museums including the iconic Louvre Abu Dhabi, the soon to open Guggenheim Abu Dhabi, set to be the region’s pre-eminent museum of global modern and contemporary art, and the Natural History Museum Abu Dhabi which will feature some of the rarest natural history specimens ever found on Earth. 

Positioned within the UAE’s cosmopolitan capital, Abu Dhabi, the island comprises a Beach District, Cultural District, Lagoon District and a Marina District. Saadiyat Island is just 20 minutes from Abu Dhabi Airport and Downtown Abu Dhabi and 60 minutes from Dubai. 

About Manarat Al Saadiyat

Manarat Al Saadiyat is a place and space in Abu Dhabi for art, cultural activities and community events; where everyone can come together to share, consider, and create all types of creative artistic expression.   

Set in the heart of Abu Dhabi’s cultural hub of Saadiyat Island, Manarat Al Saadiyat is a haven for anyone and everyone to hang out, relax, be inspired and explore a diverse range of artistic expressions. Discover an exhibition, exchange ideas, enjoy delectable food, attend a talk or enjoy a movie. 

We celebrate Abu Dhabi’s booming diversity and creativity and also encourage innovative art projects. We support entrepreneurship and encourage grassroots initiatives developed  in our communities.     

Our main objective is to create a vibrant, experimental community platform where visitors can be part of a cultural experience that is inspired by a diverse public programme including exhibitions – from both international and UAE artists – special events, art fairs, panel discussions, workshops, and educational initiatives.